Upcoming real estate listings in Massachusetts are easy to track down. You can get a sneak peek at these listings by subscribing to real estate websites, setting up email alerts from local real estate agents, or following real estate agencies on social media.
It’s like having a crystal ball into the property market’s future without waiting for open house signs or newspaper ads.
You can see a curated list of upcoming real estate listings in Massachusetts, including new construction projects, pre-market properties, and exclusive developments. The latest updates on these sought-after listings can be found when working with a Realtor.
As a home seller and real estate agent it is vital to understand there are rules surrounding coming soon properties. There is a right and wrong way to market as “coming soon.” Doing it the wrong way is unethical and makes you look bad in the industry. I would never recommend my seller clients put a coming soon for sale sign without concurrently listing in the MLS.
Let’s look at everything you should know, whether you’re a buyer, seller, or agent.
What is a Coming Soon Massachusetts Home For Sale?
Have you ever been casually driving around looking for homes and noticed a real estate sign with a rider that says coming soon?
This indicates that the property will be officially on the market shortly. Real Estate agents advertise it as coming soon to alert potential buyers that another house will enter the market.
Homes with a coming soon sign should also be listed in the Massachusetts MLS, indicating the same. Houses should not be advertised as coming soon by a Realtor without being in The Multiple Listing Service.
Doing so could be a disservice to sellers trying to get the maximum exposure for their properties. It would be considered a pocket listing with all the benefits to an agent.
It potentially increases the odds of a double sale for the listing agent.
There is also a higher chance of dual agency, which benefits an agent rather than a seller. In other words, a coming soon home is a property that CAN’T be shown until a future agreed-upon date.
In Massachusetts, a home can be listed as coming soon for a maximum of twenty-one days.
What Are The Pros and Cons For Massachusetts Sellers?
Pros
- Increased Preparation Time: Sellers get more time to prepare their homes for sale, which includes staging, making repairs, or completing home improvements that could improve the property’s value.
- Privacy and Limited Foot Traffic: This type of listing can offer more privacy as it limits the number of people viewing the home. It’s advantageous if the house is not yet in show-ready condition or if the seller prefers fewer disturbances.
- Early Interest: It can generate early interest and buzz around the property, which might lead to strong offers from buyers eagerly anticipating the listing.
- Potential Commission Discounts: Some agents might offer a commission discount if the home sells during the “coming soon” phase, as they save on marketing costs.
Cons
- Reduced Exposure: A “coming soon” listing isn’t immediately listed on the Multiple Listing Service (MLS), which limits its exposure to potential buyers compared to a standard listing. This could result in fewer offers and lower selling prices, making it not the best way to sell a Massachusetts home.
- Risk of Dual Agency: These listings can increase the likelihood of dual agency situations, where the real estate agent represents both the buyer and seller. This scenario can complicate negotiations and not align with the seller’s best interests.
- Market Value Uncertainty: Because the property isn’t immediately exposed to the entire market, determining its actual market value may be challenging. It could negatively affect the pricing strategy.
My Advice
Listings coming soon can offer benefits like more preparation time and privacy. However, they also carry risks such as reduced exposure, lower sale prices, and potential conflicts of interest through the dual agency.
Sellers should weigh these factors carefully and discuss them with a trusted Realtor to determine if a “coming soon” listing aligns with their selling objectives and circumstances.
Imagine you want to sell your home for the most money. You work with an agent who convinces you to put out a coming soon sign, and your home isn’t listed for sale. A buyer comes directly to your agent and makes an offer. You think it’s a good offer and accept.
What you’ve given up is the chance to have multiple people who could have made offers. You would likely have gotten much better terms. Don’t fall for this crap from a lousy agent!
How to Know About Coming Soon Real Estate Listings in Massachusetts
The real estate market in Massachusetts is fast-paced and competitive. Whether searching for a new home or planning an investment, gaining early access to upcoming property listings can provide a significant advantage.
By being among the first to know about available properties, you can schedule viewings, make offers, and ultimately get a desirable property before it’s widely advertised.
So, how do you gain this competitive edge? Here are some effective strategies:
Subscribe to Real Estate Websites
Many real estate websites offer the option to subscribe to property alerts based on your specific criteria. This means you’ll receive notifications whenever a new listing matching your preferences becomes available.
Consider popular platforms like Zillow, Realtor.com, or Redfin. You can customize your search settings based on location, property type, price range, and other essential features.
Sign up for Email Alerts from Local Real Estate Agents
Local real estate agents often have early access to upcoming listings before officially listing them on public platforms. By subscribing to their email alerts or newsletters, you can stay informed about exclusive opportunities in the Massachusetts real estate market.
Additionally, these agents may provide valuable insights and guidance tailored to your requirements.
Follow the Social Media Pages of Real Estate Agencies
Social media has become a powerful tool for real estate marketing. Many reputable real estate agencies regularly post updates about forthcoming property listings, open houses, and market trends on their social media pages.
By following these pages, you can gain sneak peeks into potential listings. You can also stay informed about the latest developments in the local housing market.
These proactive approaches significantly enhance your ability to discover promising properties before they officially hit the market.
You position yourself as a well-informed and motivated buyer. This is vital in a market characterized by multiple offers and bidding wars.
Stay Ahead: How to Get Informed
Information is vital when buying or selling property. Keeping up with real estate news and publications specialized in Massachusetts provides valuable insights into market trends, new developments, and regulation changes that could directly affect your property decisions.
Regularly reading these publications means staying informed about what’s happening and learning to think like a real estate professional.
You’ll gain a deep understanding of the nuances and factors that influence property values. Doing so will enable you to make more informed decisions.
Networking with Real Estate Professionals
Engaging with local real estate professionals is vital to finding opportunities. Interacting with local experts can give you critical insider information about upcoming listings and emerging opportunities.
Gathering insights through these means can give you a competitive edge in understanding the nuances of the Massachusetts real estate market. It’s not just about finding listings. It’s about understanding the landscape from a broader perspective.
In a hot real estate market like Massachusetts, getting ahead as a buyer takes more than having cash ready. It’s about being proactive and well-informed so that you’re prepared to pounce when the right property comes up.
Speed is crucial in high-demand areas where properties can vanish within days. This requires swift action and a knack for negotiation in a fast-paced environment. Local expertise becomes invaluable in navigating this competitive landscape, providing insights on neighborhoods, pricing trends, and successful offer strategies.
For instance, in the Metrowest area, properties often receive multiple offers within hours of hitting the market. Having an agent who knows the area intricately gives you a significant advantage.
Whether from understanding the nuances of different neighborhoods to gaining early access to off-market listings.
Find an Excellent Local Real Estate Agent
A knowledgeable local agent can also guide bidding strategies to stay competitive without overpaying. They can help write an attractive offer that stands out among other buyers, especially in a bidding war.
This level of support and insight can make all the difference when competing for a sought-after property in Massachusetts.
Additionally, staying informed about new listings is crucial for gaining an edge. Setting up alerts through real estate websites or working closely with your agent to receive immediate notifications about new properties coming onto the market can give you that vital head start.
Remember: In a hot real estate market, information is power. Being the first to know about newly listed properties provides you with valuable time to research and schedule viewings before others even notice.
Utilizing technology and establishing strong communication channels with your agent will ensure you don’t miss out on potential opportunities in the fast-paced market.
Buyers can tip the scales in their favor by acting swiftly. Leveraging local expertise when vying for properties in Massachusetts’ competitive real estate market is vital.
Being equipped with insider knowledge and acting decisively are critical to securing your dream property. I wish you success in finding a home.
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